Does everyone tell you to “talk to potential customers” but you’re not sure how to get the most out of that conversation? Launching a new product or service and want to really dig in and figure out if it’s solving a real problem? Can’t understand why your sales have stalled? In this workshop, NC IDEA’s Senior Director, John Austin, will give you specific tips and insights on how to do a problem discovery interview and you’ll practice and get feedback. By the time you’re done, even introverted engineers will be able to have a conversation with their potential customers.
NC IDEA’s Bring Your Lunch and Learn is an open summer series of talks for the entrepreneurial community of North Carolina. These events will be focusing on a different topic every Wednesday with speakers and experts from across the ecosystem. Stay tuned as NC IDEA announces weekly topics through August 15.
